Our logo is symbolic of the creative journey. It represents our explorer spirit and reminds us that there  is always more to discover.

People are always curious about how we came up with our logo and, like most design projects, there's always a backstory. Ours began on a peaceful summer day as we canoed on a Northern Minnesota lake — an activity we have enjoyed since childhood.

We had already decided to call our company “Adventure Studios,” but we had not yet worked out the logo design. As we glided across the still water that afternoon, it came to us. In fact, it was right there in front of us. Actually, it was right under us — a canoe and a paddle!  

It's the classic meme of an adventurous spirit, like the explorers who set off to discover the unmapped waterways of the Americas. In our own small way we were like explorers, not seeking to claim the discovery of land or water, but rather, to survey a bold new world — the land of technology and digital design.  

Our logo is symbolic of the creative journey. It represents our explorer spirit and reminds us that there is always more to discover.